About
I’ll help you realign your business for stronger lead conversions.
For 30 years, I’ve worked with many businesses and personal brands, digging deep to surface their unique values, define their ideal buyers, and generate the kind of leads that not only buy, but buy again.
I am the only person with my hands on every bit of the work. And “person” isn’t a play on words; I don’t use AI either. When we work together, you’re getting my work using my expertise, knowledge, and creative ideas.
Because of this, I limit the number of clients I work with simultaneously. I give whole-hearted attention to the work we do together to maximize your results. What works for one client may not work for another, so it is important to me to tailor solutions for your business and your goals.
The expertise I apply to all projects has been acquired through three decades of hard work. Wins. Failures. Endless data analysis. Learning the hard way, and taking the lumps along with it. I share with you what works and what doesn’t in a transparent way so you can make the best informed decisions for your business and its growth.
It’s me, Jenn
Creativity is the one thing that drives me forward over anything else. I look for ways to apply new methods of thinking to each project, with the only acceptable result being a win for both the business and the consumer. In this ever-changing madness we call marketing, a keen eye for trends and movements is imperative, and staying several steps ahead is the only way to win the battle.
My experience is a unique repertoire of corporate event planning, graphic design, website design and development, marketing strategy and campaign development, branding, and last but certainly not least, a lifetime of creating artwork of many genres.
Each project on which I embark brings a new spark of excitement. How can we take this project–quite likely the same challenge as another competing business is facing–and turn it into something no one has ever seen before? That is the question that moves me to challenge not only myself, but the people I work with.
My 30+ years in marketing and website design work has rendered a number of awards and accolades (see below), and my strength in business allows me to see the big picture. A project is just one cog in the wheel of success, but accurate and efficient execution of each project builds a a strong foundation for good business.
I care about the end product. I care about the process, and I care about the people I work with. I am not afraid to be honest and transparent in my relationships, and as a result I have had the pleasure of working with a vast number of clients for more than three decades. But I also love meeting and working with new people.
My Rebrand Story
September 2025
For the past 12 years my company, Red Nebula Inc., has represented my marketing services. I incorporated in 2013 after operating as a solo freelancer for many, many years prior. Although I have always been the same person offering intuitive, creative marketing solutions, operating under a corporate name never quite felt right.
I have always strived to build trusting relationships with my clients. The world of marketing, unfortunately, contains a lot of snake oil salesmen, peddling the next “great” idea but never being able to deliver. As a result, there is a palpable lack of trust in the industry. For me, this lack of trust drives me to focus even more on transparency, communication, and only promising what I can deliver.
As I’ve worked with clients over the years, I’ve come to realize that is isn’t my company they’re hiring. It’s me.
Shifting from a corporate business name to branding myself is a necessity. My clients are hiring me for my expertise, my passion, and the way I conduct myself with them. This rebrand better aligns me with the people I want to work with, and that’s what a brand is all about.
Testimonial
“I cannot even begin to find the words for my heart filled experience with Jenn. My entire experience was way above and beyond what I had imagined I would get, the customer service is by far the best I have ever received and as a small brand new business owner it was very scary at first but Jenn helped me every step of the way with compassion, guidance, patience and excellent product, I’m so happy with my web design. I cannot recommend Jenn enough.”
Giselle Toma
Awards & Accolades
Finalist: Best Radio Commercial
Sweetening the Honeypot
2019
Canadian Home Builders Association – Awards of Excellence
Finalists: Best Mixed/Integrated Media Campaign
Pacesetter Homes Scavenger Hunt: Mystery Edition
Pacesetter Homes Scavenger Hunt: Amazing Race Edition
2019
Canadian Home Builders Association – Awards of Excellence
Finalist: Digital Marketing Campaign
Pacesetter Homes Scavenger Hunt: Mystery Edition
2018
Canadian Home Builders Association – National Awards
Canada 150in150 Medallion
Humans, Hearts, and Hands Video
2017
Canada 150in150 Project
The Canada 150in150 project collected stories and video submissions from Albertans in celebration of Canada’s 150th Birthday in 2017. These stories, in a variety of themes, encapsulated what it means to be a Canadian. 150 winners were selected to be honoured with a medallion, and to be included in a Legacy eBook which will be included in a time capsule. Our stories will be heard over generations to come.
Best Website
yourpacesetter.com
2016
Canadian Home Builders Association – Awards of Excellence
Finalist: Best Digital Media Campaign
Pacesetter Homes Scavenger Hunt
2016
Canadian Home Builders Association – Awards of Excellence
Finalist: Direct Promotion: Electronic
Pacesetter Homes Scavenger Hunt
2016
Canadian Home Builders Association – National Awards for Housing Excellence
English Writing Award
1994
Aden Bowman Collegiate Institute